As a visual designer at GBH I worked on a range of projects, each presenting a fresh opportunity for creative exploration and problem solving. From learning the flow of children's online games to sculpting compelling marketing narratives for GBH's diverse brand portfolio, I found myself exploring new parts of the design process. It was good to learn and grow in new ways.
These were interesting times because GBH was embarking on a sweeping change, saying goodbye to the symbolic "W" in "WGBH" and embracing a new era of communication. This rebranding caused me to learn and think differently about how to communicate to an audience during a major transition. It was important to offer a much needed distraction.