D.A.W.H. Branding Exploration
Branding, Logo Development
Logo Exploration & Discovery
Goal: Dig into the history of the Geodesic dome and how that influenced the aesthetic and feeling of the Dome brand. Dive in and play with the design and in the process thought of a bunch of concepts.
Role: Graphic Designer, Art Director
Outcome: Different concepts and visual directions were explored. The exploration was essential in defining the visual pillars of the brand.
Visual Exploration
Wayfinding Signage
Goal: These signs were used to direct on-lookers who would come to visit and see the constructed Geodesic dome exhibit.
Role: Graphic Designer
Outcome: Event goers were easily able to find their way to the correct parking lots. Another introduction into the Dome brand and aesthetic.
